We recently filmed "Store Planning & Design" and "Visual Merchandising & Display", a two-part webinar series for the National Art Materials Association (NAMTA).
Part I, "Store Planning and Design" is now live on NAMTA's website. It's free, but you'll need to register before you can view it:
http://www.artcalendar.com/namta-ppv/
About "Store Planning & Design":
One of the most challenging aspects of retailing is designing unique, eye-appealing displays that pull customers in and convince them to buy. Your savvy customers want more than just a place to "buy stuff" -- they can do that anywhere. Today they want to be entertained and visually stimulated. They want to shop in environments that make their shopping decisions easier. You want that too, but to do that your store's ambience, decor, signing, and displays have to work hand-in-hand as silent salespeople, creating sales even when your store associates are busy helping other customers.
KIZER & BENDER's Retail Adventure™ with NAMTA offers up ideas and advice you can take to the bank. You’ll see plenty of store photos, examples of the techniques used to increase sales. You'll learn the latest in store layout, plus and tricks of the trade to increase your "shelf esteem" -- and store sales! Here are some of the sales-building topics we’ll explore:
How to choose the layout that's right for your store
How to choose interior décor colors
How to properly use your Decompression Zone to your advantage
How to use Speed Bumps; Strike Zone Merchandising; Power Walls and more
Where you place the Checkout Counter can cost you money -- is yours in the right place?
We know that after viewing this webinar you will have questions about your own store, so here's the deal: Call us for a free consultation. You can even e-mail photos of your sales floor if you like for a more customized consultation!
Part I, "Store Planning and Design" is now live on NAMTA's website. It's free, but you'll need to register before you can view it:
http://www.artcalendar.com/namta-ppv/
About "Store Planning & Design":
One of the most challenging aspects of retailing is designing unique, eye-appealing displays that pull customers in and convince them to buy. Your savvy customers want more than just a place to "buy stuff" -- they can do that anywhere. Today they want to be entertained and visually stimulated. They want to shop in environments that make their shopping decisions easier. You want that too, but to do that your store's ambience, decor, signing, and displays have to work hand-in-hand as silent salespeople, creating sales even when your store associates are busy helping other customers.
KIZER & BENDER's Retail Adventure™ with NAMTA offers up ideas and advice you can take to the bank. You’ll see plenty of store photos, examples of the techniques used to increase sales. You'll learn the latest in store layout, plus and tricks of the trade to increase your "shelf esteem" -- and store sales! Here are some of the sales-building topics we’ll explore:
How to choose the layout that's right for your store
How to choose interior décor colors
How to properly use your Decompression Zone to your advantage
How to use Speed Bumps; Strike Zone Merchandising; Power Walls and more
Where you place the Checkout Counter can cost you money -- is yours in the right place?
We know that after viewing this webinar you will have questions about your own store, so here's the deal: Call us for a free consultation. You can even e-mail photos of your sales floor if you like for a more customized consultation!
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Rich Kizer & Georganne Bender . KIZER & BENDER Speaking!
Keynotes / Seminars / Consulting / Store Design
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630.513.8020 24/7 Mobile Hotline: 708.347.2682 Fax: 630.513.8098
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