A craft store owner told us this story of how his store staff did the impossible, getting the father-of-the bride out of hot water.
It was a hot Friday in July, the day before his only daughter was to be married, and the nervous father-of-the-bride was charged with picking up the flowers. His explicit directions were to stop at the florist and place the flowers in the refrigerator.
But dad was distracted and running late. He rushed home, changed clothes, and hightailed it to the rehearsal dinner. Saturday he awoke in a panic, realizing that he had never transferred the wedding flowers to the refrigerator. Every single flower was horribly wilted.
At 7 AM he was on the phone with the florist who told him that it would be impossible to replace his flowers on such short notice. Around 9 AM, the bride-to-be took a chance and called the craft store. The store manager listened to the bride’s dilemma, then asked what color flowers and type of arrangements she was looking for, and how many she needed. The manager then called all of the associates together and told them the story of the ruined wedding flowers. The associates accepted the challenge and went to work.
At 3 PM, the manager and several associates unloaded the beautiful silk arrangements at the church, then refused the father’s offer to double the invoice price. “That’s just the way we do things around here,” the manager said.
In the end, the entire store staff and spouses were invited to attend the wedding and reception. And the store that was happy to help because “That’s just how we do things around here,” became an overnight legend in the community.
Click on “Comments” and tell us how you’ve saved a sale!
It was a hot Friday in July, the day before his only daughter was to be married, and the nervous father-of-the-bride was charged with picking up the flowers. His explicit directions were to stop at the florist and place the flowers in the refrigerator.
But dad was distracted and running late. He rushed home, changed clothes, and hightailed it to the rehearsal dinner. Saturday he awoke in a panic, realizing that he had never transferred the wedding flowers to the refrigerator. Every single flower was horribly wilted.
At 7 AM he was on the phone with the florist who told him that it would be impossible to replace his flowers on such short notice. Around 9 AM, the bride-to-be took a chance and called the craft store. The store manager listened to the bride’s dilemma, then asked what color flowers and type of arrangements she was looking for, and how many she needed. The manager then called all of the associates together and told them the story of the ruined wedding flowers. The associates accepted the challenge and went to work.
At 3 PM, the manager and several associates unloaded the beautiful silk arrangements at the church, then refused the father’s offer to double the invoice price. “That’s just the way we do things around here,” the manager said.
In the end, the entire store staff and spouses were invited to attend the wedding and reception. And the store that was happy to help because “That’s just how we do things around here,” became an overnight legend in the community.
Click on “Comments” and tell us how you’ve saved a sale!
