Sunday, September 23, 2007
QVC invited us to join their Insider Club, an exclusive loyalty program for especially loyal customers. For $36 a year, payable in three easy installments of just $12, members get all of these special incentives:
"13 issues monthly of Insider Magazine for the price of 12; Enjoy the lowest prices offered on QVC items -- with savings of up to 40% and more; Order 5 of Today's Special Value products before they appear on air; Go behind the scenes with exclusive stories about your favorite hosts and celebrity guests; Stay connected with our convenient, complete monthly guide; Order using our "Insiders Only" toll-free hotline -- assuring prompt, personal service."
Loyalty club? Good idea. Exclusive loyalty program with extra perks for good customers? Really good idea. You expanding your store loyalty club in a similar manner? Really, really good idea!